Our Hotel & Leisure portfolio focuses on pre-selected locations with strong historic tourism figures which have experienced a downturn in visitor numbers in recent years. This allows us to acquire a property at the correct level, add value through the development and renovation and create capital appreciation over the medium to long term whie improving the operational performance of the trading business.
Once we have selected a location we look to buy several hotels to create a cluster. Within every location and all within close proximity to one another we provide one of each collection type to create a cluster of four hotels. This approach allows us to target a different audience while providing operational efficiencies within the cluster yet preventing our businesses from competing with themselves.
The interactive chart below takes you through each collection type and its position within the market. A short video on our hotel collections can be seen above.